UndergraduateFaculty of Commerce

B. Com E-Commerce

This program is built for the AI era, where commerce professionals must use AI, digital platforms, customer data, and online selling tools to grow businesses. As AI reshapes trade and retail, students who understand e-commerce…

Overview


This program is built for the AI era, where commerce professionals must use AI, digital platforms, customer data, and online selling tools to grow businesses. As AI reshapes trade and retail, students who understand e-commerce can help businesses sell online, manage products, improve campaigns, and build profitable digital stores. From the first semester, students learn Applied AI and Prompt Engineering, Content Writing, Visual Content Creation, Digital Marketing, and No-Code Web and Mobile App Development using GitHub Copilot. This means students do not wait until graduation to become useful. After the first semester, they can work on online platforms, create product content, design visuals, build websites, support e-commerce businesses, manage social media, and launch small online stores. Every commerce specialization also prepares students for an entrepreneurial journey by helping them understand customers, pricing, digital selling, payments, inventory, and business growth. This is not just a commerce degree. It is a university-supported pathway to become a future-ready e-commerce professional, digital earner, and entrepreneur. Program Introduction FAQs

Is B. Com E-Commerce Right for You?


This program may suit you if you are interested in how businesses grow, make decisions, manage people, serve customers and use technology to compete. It is a strong fit for students who enjoy communication, problem-solving, teamwork and turning ideas into practical business action.

You may enjoy this program if you:

  • Want to understand how organisations and markets work.
  • Enjoy communication, planning, analysis or teamwork.
  • Are interested in entrepreneurship, management, finance or digital business.
  • Want to use AI and business tools to make better decisions.
  • Want flexible career options across industries.

You do not need to have studied business before. The program develops business understanding from the foundations upward.

Courses by Semester


Tap a semester to see its courses.

Semester 1
Subject Course Type
Writing & Reading for Impact General Education
Creative Designing with AI Tools General Education
AI Integrated ICT General Education
AI Powered Functional English General Education
AI Embedded Entrepreneurship General Education
Introduction to Commerce Major/Core
Fundamentals of Accounting Major/Core
Semester 2
Subject Course Type
Optimizing Health & Nutrition with AI General Education
Data Analysis for Informed Decision-Making General Education
Islamic Studies / Ethics and AI Morality General Education
Understanding Human Psychology With AI General Education
Business Economics Major/Core
Financial Accounting Major/Core
Semester 3
Subject Course Type
Mathematical Problem Solving with AI General Education
Civic and Community Engagement General Education
Fehm-e-Quran I General Education
Pakistan: Ideology & Constitution General Education
Principles of Management Major/Core
Introduction to Business Finance Major/Core
Fundamentals of Cost Accounting Major/Core
E-Commerce Major/Core
Semester 4
Subject Course Type
Fehm-e-Quran II General Education
Pakistan Studies General Education
Principles of Auditing Major/Core
Business Taxation Major/Core
Digital Skills & Data Analytics in Commerce Major/Core
Principles of Marketing Major/Core
Semester 5
Subject Course Type
Mercantile Law Major/Core
Bank Operations & Practices Major/Core
Supply Chain Management Major/Core
Financial Management & Modeling Major/Core
E-Commerce Business Models & Monetization Major/Specialization
Project Management & Planning Interdisciplinary/Allied
Semester 6
Subject Course Type
Cost & Management Accounting Major/Core
Research Methods in Commerce Major/Core
E-Commerce Web Development Major/Specialization
Digital Payments & Transaction Systems Major/Specialization
Digital Marketing Analytics Major/Specialization
Technology & Society Interdisciplinary/Allied
Semester 7
Subject Course Type
Islamic Banking & Finance Major/Core
Trade Policies & Regulatory Framework Major/Core
Artificial Intelligence in Business Major/Specialization
Cybersecurity in Digital Commerce Major/Specialization
Introduction to Media Studies Interdisciplinary/Allied
Supervised Internship Internship / Field Experience
Semester 8
Subject Course Type
Enterprise Resource Planning & Business Technologies Major/Core
Web Analytics & Conversion Optimization Major/Specialization
Public Relations Interdisciplinary/Allied
Capstone Project Capstone Project
Roadmap FAQs

Fees & Scholarship


Tuition / semesterRs 200,000
Admission and Registration FeeRs 30,000 (one-time)

The Admission and Registration Fee is a one-time charge and becomes payable only after you receive your provisional admission offer. Nothing is payable to submit an application.

What Could I Pay Per Semester?

Choose the option that best matches your plan.

Full Tuition

Rs 200,000 per semester

With 40% Work-Based Scholarship

Rs 120,000 per semester

Requires 10 hours/week of approved University work.

With Work-Based Scholarship + Study Loan

Approximately Rs 72,000 payable per semester

The Study Loan is repayable after the student starts earning and is subject to approval and University terms.

One-time Admission and Registration Fee: Rs 30,000

Check My Eligibility for Financial Support

Scholarship & Study Loan

  • Work-Based Scholarship available
  • Study Loan available

Work-Based Scholarship (WBS): work 10 hours/week online for 40% off (payable Rs 120,000/sem) or 5 hours/week for 20% off. Earned by working — not by marks.

Study Loan: an additional 40% study loan brings the payable amount to ~Rs 72,000/semester. Repaid after the student starts earning, in 6 instalments under a signed undertaking.

How the Scholarship Works

Admission Requirements


Applicants for Bachelor of Studies in Commerce — E-Commerce must have completed 12 years of education through HSSC, A-Level, or an IBCC-recognized equivalent qualification in any group. Admission shall be processed according to University rules, document verification, seat availability, statutory approvals, and official admission-system confirmation. No minimum percentage, entry test, or interview is added unless required by approved University policy.

Eligibility and Admission FAQs

2.1. Duration, Credit Hours, and Program Structure

The Bachelor of Studies in Commerce is a 4-year program spread over 8 regular semesters with 136 credit hours in this University roadmap. The structure includes 34 credit hours of fixed General Education, 84 credit hours of Commerce major/core and specialization courses, 12 interdisciplinary credit hours, 3 credit hours of supervised internship, and 3 credit hours of capstone project.

Duration and Structure FAQs

Read the Admission Guidelines

Career Opportunities


Career Opportunities FAQs

Frequently Asked Questions


What is Bachelor of Studies in Commerce — E-Commerce about?

It is a student-centered program designed to help learners build practical knowledge, digital confidence, AI fluency, and market-oriented skills in the program area.

Why is this program relevant in the AI era?

Modern students need to combine subject knowledge with AI-supported learning, digital communication, data awareness, practical projects, and responsible use of technology. This program is designed around that future-ready approach.

Can students start building useful skills early?

Yes. From the first semester, students begin developing communication, AI, digital, content, design, and practical support skills that can help them build supervised portfolios and confidence.

What kind of early portfolio can students build?

Students can build a safe early portfolio through supervised assignments, content tasks, digital work, presentations, simple websites, data worksheets, and discipline-related mini-projects.

Does the program guarantee jobs or income?

No program can guarantee a job or income. The University supports students by building skills, portfolios, confidence, discipline, and career readiness, while actual career success depends on performance, effort, market conditions, and professional behavior.

Can students pursue entrepreneurship?

Yes. The program encourages responsible entrepreneurship by helping students understand customers, pricing, digital tools, communication, service delivery, and practical problem-solving.

Who can apply for admission?

Applicants for Bachelor of Studies in Commerce — E-Commerce must have completed 12 years of education through HSSC, A-Level, or an IBCC-recognized equivalent qualification in any group. Admission shall be processed according to University rules, document verification, seat availability, statutory approvals, and official admission-system confirmation.

Is any additional percentage, test, or interview required?

No additional percentage, test, or interview is stated here unless it is required by the approved program source, statutory body, or official University admission policy.

What should equivalence applicants do?

Applicants with A-Level, foreign board, or foreign qualifications should provide equivalence through the relevant authority where applicable and complete document verification through the University admission process.

How long is the program?

The planned duration is 4 years / 8 regular semesters.

How many credit hours does the program carry?

The roadmap carries 136 credit hours.

What does the structure include?

The structure includes the relevant mix of General Education, major/core courses, specialization or elective courses, interdisciplinary/allied learning, internship or field experience, and capstone or project work where applicable.

What is the semester fee for Bachelor of Studies in Commerce — E-Commerce?

The current program semester fee is PKR 100,000 per semester, subject to official admission system confirmation and University policy.

How much merit scholarship can I get?

For this program, the merit scholarship slabs are: 90% and above marks: 40% scholarship; 80% to 89% marks: 35% scholarship; 70% to 79% marks: 30% scholarship; and 60% to 69% marks: 20% scholarship. Scholarship is subject to verification, approval, seat availability, continuation requirements, discipline, attendance, and maintaining the required CGPA.

Are kinship and alumni discounts available?

Kinship and alumni discounts may be available subject to verification, eligibility, and University policy. The final applicable benefit is confirmed through the University admission and finance process.

Can students apply for installments or study loan support?

Students may apply for installment flexibility and up to 50% study loan support subject to University approval. Approved students may be required to complete assigned University online or project work and repay according to the approved schedule.

Is financial support automatic?

No. Scholarship, installment, discount, and loan support are not automatic. Students must apply, provide required documents, meet eligibility conditions, and receive approval according to University policy.

How are refunds handled?

Refunds, if applicable, are processed according to University refund policy and the approved refund timeline. Admission or application fee is normally non-refundable unless a specific rule states otherwise.

How is this different from a traditional Bachelor’s degree?Traditional degrees are mostly lecture-based. USA’s model combines AI Tutor learning, mentor-led application, practical projects, digital skills, career preparation, and measurable performance improvement.

At the University of South Asia, timetable planning gives students flexibility, choice, and responsibility. Instead of following one fixed schedule, students can build their weekly timetable by selecting available course sections that match their preferred days, timings, and routine.

Are classes offered only in one fixed timetable?

No. Students may select available course sections according to their preferred schedule, seat availability, prerequisites, and University enrollment rules.

B. Com E-Commerce — Your Decision at a Glance


Eligibility
Intermediate, A-Levels or equivalent 12-year qualification
Duration
4 years
Semesters
8
Tuition Fee
Rs 200,000 per semester
Financial Support
40% Work-Based Scholarship and Study Loan available under University policy
Intake
Fall 2026 Admissions Open
Recognition / Accreditation
Offered by an HEC-recognised, chartered university

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