BBA – Operations and Supply Chain Management
BBA - Operations and Supply Chain Management — 4 years — 8 semesters, 124–140 credit hours. Campus: Cantt & Raiwind (both campuses). Intakes: Spring (February) and Fall (September).
Overview
BBA - Operations and Supply Chain Management — 4 years — 8 semesters, 124–140 credit hours. Campus: Cantt & Raiwind (both campuses). Intakes: Spring (February) and Fall (September).

Courses by Semester
Tap a semester to see its courses.
Semester 1
| Subject | Course Type |
|---|---|
| Writing & Reading for Impact | General Education |
| Creative Designing with AI Tools | General Education |
| AI Integrated ICT | General Education |
| AI Powered Functional English | General Education |
| AI Embedded Entrepreneurship | General Education |
| Principles of Management | Major/Core |
Semester 2
| Subject | Course Type |
|---|---|
| Optimizing Health & Nutrition with AI | General Education |
| Data Analysis for Informed Decision-Making | General Education |
| Islamic Studies / Ethics and AI Morality | General Education |
| Understanding Human Psychology With AI | General Education |
| Organizational Behavior | Major/Core |
| Principles of Accounting | Major/Core |
Semester 3
| Subject | Course Type |
|---|---|
| Mathematical Problem Solving with AI | General Education |
| Civic and Community Engagement | General Education |
| Fehm-e-Quran I | General Education |
| Pakistan: Ideology & Constitution | General Education |
| Financial Accounting | Major/Core |
| Business Communication | HEI-Decided Core |
| Digital Literacy and Emerging Tech Trends | Interdisciplinary |
Semester 4
| Subject | Course Type |
|---|---|
| Fehm-e-Quran II | General Education |
| Pakistan Studies | General Education |
| Business Finance | Major/Core |
| Principles of Marketing | Major/Core |
| Entrepreneurship and Innovation | HEI-Decided Core |
| Management Information System | HEI-Decided Core |
| Managerial Economics | Interdisciplinary |
Semester 5
| Subject | Course Type |
|---|---|
| Marketing Management | Major/Core |
| Financial Management | Major/Core |
| Human Resource Management | Major/Core |
| Business Ethics | HEI-Decided Core |
| Corporate Law | Interdisciplinary |
Semester 6
| Subject | Course Type |
|---|---|
| Digital Transformation and Innovation | HEI-Decided Core |
| Leadership in the Digital Age | HEI-Decided Core |
| SDGs | Interdisciplinary |
| Demand Planning and Forecasting | Specialization/Elective |
| Inventory Management | Specialization/Elective |
Semester 7
| Subject | Course Type |
|---|---|
| Business Research Methods | Major/Core |
| AI in Business | Major/Core |
| Business & Management Relevant Certification | HEI-Decided Core |
| Procurement | Specialization/Elective |
| Transportation Management | Specialization/Elective |
Semester 8
| Subject | Course Type |
|---|---|
| Strategic Management | HEI-Decided Core |
| Supply Chain Analytics | Specialization/Elective |
| Supply Chain Risk Management | Specialization/Elective |
| Capstone Project | Capstone Project |
| Internship / Field Experience | Field Experience |
Fees & Scholarship
| Cantt Campus tuition / semester | Rs 200,000 |
| Raiwind Road tuition / semester | Rs 200,000 |
| Application fee | Rs 5,000 (one-time) |
| Registration fee | Rs 25,000 (one-time) |
Scholarship & Study Loan
- Work-Based Scholarship available
- Study Loan available
Work-Based Scholarship (WBS): work 10 hours/week online for 40% off (payable Rs 120,000/sem) or 5 hours/week for 20% off. Earned by working — not by marks.
Study Loan: an additional 40% study loan brings the payable amount to ~Rs 72,000/semester. Repaid after the student starts earning, in 6 instalments under a signed undertaking.
Admission Requirements
Eligibility: 50%
Campus: Cantt & Raiwind (both campuses)
One-time admission & application fee: Rs 30,000 (registration Rs 25,000 + application Rs 5,000).
Why Study at USA?
Student Success Stories
Learning ERP systems and AI-based forecasting helped me secure a role in supply chain planning at a major textile exporter in Faisalabad
Hassan Rehman
The hands-on experience in predictive maintenance and logistics automation led me to join an e-commerce giant’s operations team in Lahore.
Eman Tahir
This program gave me the skills to optimize procurement and supplier risk. I'm now managing global sourcing for a tech startup in Karachi.
Fahad Rana
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