Faculty of Management Sciences

Overview

Welcome to the Faculty of Management Sciences at the University of South Asia, where innovation and excellence shape future business leaders. Established in 2004, we specialize in sustainable business models, capacity building, collaborative innovations, and entrepreneurial learning. Our mission is to develop students and professionals through experiential learning and practice-oriented research, making us the top choice for aspiring business leaders. Our diverse faculty includes experts with PhDs and Master’s qualifications, dedicated to lifelong learning, excellence, and nurturing talent for the new economy.
Our programs provide a solid foundation in technical knowledge, allowing students to tailor their education to their career goals. We emphasize real-world exposure, case studies, industrial visits, and internships, preparing graduates for the dynamic business landscape. Our curriculum incorporates the latest trends in business management, including AI, Blockchain, Sustainable Practices, and Digital Marketing, ensuring our graduates are equipped for success in a rapidly evolving environment.
Join us at the Faculty of Management Sciences, University of South Asia, and embark on a transformative journey toward a successful career in business.

Vision

To be globally recognized as business school providing leadership in research and education on sustainable business models, capacity building, collaborative innovations and entrepreneurial learning while connecting change-makers, entrepreneurs and strategic thinkers.

Mission

To develop the capacities of students and professionals through high-impact experiential learning and effective practice-oriented research. We aim to be the business school of choice for existing and aspiring business leaders by adequately deploying university resources and always being creative, entrepreneurial, and on the cutting edge of management theory and practice through providing students with high quality educational opportunities by engaging them with faculty & business leaders. By continuously improving a challenging curriculum we pledge to inculcate lifelong learning habits and strong sense of values among our students and stakeholders.

Values

L

Life Long Learning

E

Excellence

A

Ability-driven

R

Responsibility for quality programs

N

Nurture talents for the new economy

History

The Faculty of Management Sciences at the University of South Asia was established in 2004 with a vision to lead in sustainable business education and innovative learning. Over the years, it has grown into a center of excellence, graduating 25 batches of skilled business professionals who have made significant contributions in various industries. Our faculty, composed of PhDs and Master’s degree holders, has been instrumental in shaping a curriculum that blends academic rigor with practical application. This commitment to quality education and lifelong learning has positioned us as a premier institution for aspiring business leaders. Our rich history reflects our dedication to nurturing talent and fostering a community of innovators and strategic thinkers.

Unique Elements of the Faculty

Our curriculum is designed to keep pace with the rapidly evolving business world. It incorporates the latest trends and technologies, including Artificial Intelligence, Blockchain, and Sustainable Business Practices, ensuring our students are equipped with contemporary knowledge and skills.

The Faculty of Management Sciences boasts a team of highly qualified professionals, including PhDs and Master’s degree holders. Their extensive industry experience and academic expertise provide students with a well-rounded education, blending theory with practical insights.

We emphasize real-world exposure through case studies, industrial visits, and internships. This hands-on approach allows students to apply classroom knowledge to real business challenges, preparing them for successful careers.

Our alumni network is a testament to our success, with graduates holding influential positions across various industries. This network provides current students with valuable mentorship opportunities, industry connections, and career guidance.

We are committed to promoting sustainability in business. Our programs emphasize the importance of sustainable practices, preparing students to lead in an environmentally conscious and socially responsible manner.

We foster a collaborative environment where students, faculty, and industry professionals come together to innovate. This culture of collaboration encourages creative problem-solving and the development of groundbreaking business solutions.

We instill a passion for lifelong learning in our students, encouraging them to continuously seek knowledge and improve their skills. This commitment to ongoing education ensures our graduates remain competitive in the global marketplace.

Our programs are designed to provide students with a global outlook on business. Through international partnerships, study abroad opportunities, and a diverse student body, we prepare our graduates to succeed in a globalized economy.

Dean’s Message

As we navigate a rapidly evolving world, the integration of AI tools and unprecedented technological advancements has transformed the landscape of work, creating new opportunities while redefining traditional roles. Our commitment to future-oriented education within the Faculty of Management Sciences remains steadfast, emphasizing the importance of globalization, modernization, and the continuous development of employability and soft skills.
Our faculty is at the forefront of embracing these changes, ensuring that our curriculum and facilities reflect the latest in technological innovations. The world of work is shifting, with many traditional jobs being replaced by roles that require advanced technological proficiency and adaptability. In response, we have integrated AI tools across various disciplines, enabling our students to gain hands-on experience with the technologies shaping the future of management.
To further enhance our academic offerings, we are excited to announce the introduction of additional state-of-the-art labs, including those focused on cutting-edge technologies. 

These facilities will provide our students with unparalleled opportunities to engage in innovative research and practical applications, preparing them to excel in a technologically advanced world of management.
Strengthening our industry linkages and placement programs is a top priority. We are dedicated to forging strong partnerships with leading companies, ensuring our students have access to valuable internships, mentorships, and job placements. These connections not only enhance our students’ employability but also ensure that our curriculum remains aligned with industry needs and trends.
Together, we will continue to lead, innovate, and inspire, ensuring the Faculty of Management Sciences remains a beacon of excellence in an ever-changing global landscape.

Prof  Dr. Suleman Aziz Lodhi

Dean Faculty of Management Sciences

University of South Asia

Programs Offered

Bachelors of Business Administration (BBA)

BS Digital Marketing

BS Human Resources

BS Accounting and Finance

BS Aviation Management

Master of Business Administration (MBA)

Faculty Members

Faculty Member at University of South Asia

Prof. Dr. Suleman Aziz Lodhi

Dean/Professor
Faculty Member at University of South Asia

Dr. Zain Ul Abidin

HOD/Assistant Professor

Dr. Anayat-ul-Haq

Assistant Professor
Qalab-e-Abbas, Incharge Faculty of Management Sciences

Mr. Qalab-E-Abbas

Assistant Professor
Faculty Member at University of South Asia

Dr. Muhammad Farhan Basheer

Associate Professor
Faculty Member at University of South Asia

Dr. Mahwish Jamil

Assistant Professor
Faculty Member at University of South Asia

Dr. Irum Yasmeen

Assistant Professor
Maria Naveed, Assistant Professor

Ms. Maria Naveed

Assistant Professor

Dr. Rabia Qammar

Assistant Professor
Iqbal Shoukat, Assistant Professor

Mr. Iqbal Shoukat

Assistant Professor
Farukh Malik, Assistant Professor

Mr. Farrukh Malik

Assistant Professor
Ana Komal, Lecturer

Ms. Ana Komal

Lecturer

Ms. Ayesha Amjad

Lecturer
Zara Gill, Lecturer

Ms. Zara Gill

Lecturer
Sidra Mehmood Lecturer at University of South Asia

Ms. Sidra Mehmood

Lecturer
Faculty Member at University of South Asia

Mr. Ahmad Ahsan Akbar

Lecturer
Faculty Member at University of South Asia

Ms. Shama Sadaqat

Lecturer

Mr Naseer Ahmad Khan

Lecturer

Ms. Rabia Shahzad

Lecturer
Samra Sagheer, Lecturer at University of South Asia

Ms. Samra Saghir

Lecturer

Ms. Sahar Javed

Lecturer

Ms. Anam Misbah

Lecturer
Rabia Mohyuddin Khan, Lecturer

Ms. Rabia Mohyuddin Khan

Lecturer

Research & Innovation

Overview

At the University of South Asia, we are dedicated to pushing the boundaries of knowledge and nurturing a culture of innovation. Our research initiatives are designed to tackle complex challenges, drive technological progress, and contribute to societal advancement. Through interdisciplinary collaboration, our faculty and students engage in groundbreaking research that makes a tangible impact.

Our research philosophy is grounded in the belief that innovation and excellence stem from rigorous inquiry, creativity, and collaboration. We encourage our researchers to explore new ideas, challenge conventional thinking, and develop solutions to global issues. By integrating research into teaching, we ensure that our students are equipped with the skills and mindset to become the innovators and leaders of the future.

We offer a variety of workshops and training programs to enhance research skills and promote innovation. These sessions cover research methodologies, data analysis, academic writing, and grant proposal preparation. Our workshops provide practical experience and knowledge, enabling participants to conduct high-quality research and contribute effectively to their fields.

Research Mindset

At USA, we foster a research mindset that values curiosity, critical thinking, and perseverance. Our students and faculty are encouraged to ask challenging questions, seek innovative solutions, and collaborate on projects. We believe that a strong research mindset is crucial for addressing the complexities of today’s world and making meaningful societal contributions.

Faculty Research Publications

Our faculty members are actively involved in research and have published numerous papers in prestigious journals. Their work spans a wide range of disciplines and contributes to the advancement of knowledge in various fields.

Facilities and Resources

Classrooms

Our classrooms at the University of South Asia are designed to provide an optimal learning environment. Each classroom is equipped with modern multimedia systems, including projectors and audio-visual aids, to facilitate interactive and engaging teaching methods. The air-conditioned rooms ensure a comfortable setting for students to focus on their studies. Our small class sizes foster personalized attention and active participation, enhancing the overall educational experience.

Auditoriums

Our state-of-the-art auditoriums are perfect for hosting a variety of events, from academic conferences and guest lectures to cultural programs and student assemblies. These spaces are equipped with the latest audio-visual technology, ensuring clear sound and visual presentations. The auditoriums provide a professional setting for large gatherings, offering ample seating and a stage area that is ideal for performances and presentations.

Computer Labs

The University of South Asia boasts advanced computer labs equipped with the latest hardware and software to support a wide range of academic programs. Our labs are open from 8 AM to 8 PM, providing students with ample time to work on assignments, projects, and research. Each lab has high-speed internet access, technical support staff, and a variety of software tools essential for programming, data analysis, and graphic design. These facilities ensure that students have the resources they need to succeed in a technology-driven world.

Library

Our full-service library is a cornerstone of academic support at the University of South Asia. With over 15,000 books, 30 magazines, 500 CDs, and access to numerous online journals and databases, the library offers a wealth of resources for research and study. The library is equipped with comfortable study spaces, computer stations, and dedicated staff to assist students in finding the materials they need. Regularly updated with new acquisitions, our library is an invaluable resource for scholarly excellence.

At the University of South Asia, our facilities and resources are designed to provide a supportive and enriching environment for all students. Whether in the classroom, the lab, or the library, we are committed to offering the best possible infrastructure to support academic and professional growth. Join us and take advantage of these top-tier resources to enhance your educational journey.

Student Life

Student Clubs

At the University of South Asia, we believe that a vibrant campus life is essential for a well-rounded educational experience. Our Faculty of Computer Science and IT boasts a variety of student clubs that cater to diverse interests. Whether you’re passionate about coding, gaming, robotics, or entrepreneurship, you’ll find a club that matches your enthusiasm. These clubs provide a platform for students to collaborate, innovate, and develop leadership skills, making your time at USA both enriching and enjoyable.

Events

We regularly host events that bring our community together and enhance the learning experience. From tech fests and hackathons to guest lectures and industry meetups, there’s always something happening on campus. These events not only provide valuable learning opportunities but also allow students to network with professionals, alumni, and peers, broadening their horizons and preparing them for successful careers.

Support Services

Our commitment to student success extends beyond the classroom. The Faculty of Computer Science and IT offers comprehensive support services designed to help you navigate your academic and professional journey.

Counselling Services: Our dedicated counselling team is here to support your mental and emotional well-being. Whether you need help managing stress, making important decisions, or just someone to talk to, our counsellors are available to provide guidance and support.

Placement Support: We understand the importance of securing a great job after graduation. Our placement support services include CV writing workshops, interview preparation sessions, and career counselling. We work closely with industry partners to provide internship and job placement opportunities, ensuring that you are well-prepared to enter the workforce with confidence.

Industry Linkages

Engagement with Industry Leaders

We regularly invite industry leaders and professionals to interact with our students through guest lectures, workshops, and seminars. These interactions provide valuable insights into the latest trends, challenges, and opportunities in the business world. By engaging with industry experts, our students gain a deeper understanding of the practical applications of management theories and concepts.

Emphasis on Business Relevance

Our industry linkage program emphasizes the practical application of business theories and concepts. We showcase how these theories translate into real-world business practices, ensuring that our students are well-equipped to address the complexities of the business environment. By understanding the practical implications of their studies, our students develop a strategic mindset that is essential for success in the business world.

Hands-On Workshops and Seminars

We organize hands-on workshops and seminars that cover a wide range of topics, including marketing strategies, financial management, and entrepreneurship. These events provide students with practical skills and knowledge that are directly applicable to their future careers. By participating in these activities, students learn to think critically, analyze business problems, and develop innovative solutions.

Networking Opportunities

Our industry linkages provide students with valuable networking opportunities with industry professionals, alumni, and potential employers. These connections help students build a strong professional network, which can be instrumental in securing internships, job placements, and future career opportunities. By networking with industry leaders, students gain valuable insights into the industry and expand their career prospects.

Real-World Projects

We encourage students to participate in real-world projects that allow them to apply their theoretical knowledge to practical business challenges. These projects provide students with hands-on experience and help them develop key skills such as project management, teamwork, and problem-solving. By working on real-world projects, students gain a deeper understanding of business dynamics and develop a practical approach to problem-solving.

Soft Skills Development

In addition to technical skills, we focus on developing students’ soft skills such as communication, leadership, and teamwork. Through industry linkages, students learn to effectively communicate their ideas, work collaboratively with others, and lead teams to achieve common goals. These soft skills are essential for success in the workplace and are highly valued by employers.

Join us at the Faculty of Management Sciences, University of South Asia, and experience our industry linkage program that prepares students for successful careers in the dynamic world of business. Gain practical skills, build valuable networks, and embark on a rewarding career journey with us.

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