The University of South Asia (USA), operating as chartered institution has been imparting quality education for the last fifteen years in the private sector. Certainly, the contribution of private sector in promoting Higher Education is quite significant and the University of South Asia is an example of this. Along with providing higher education in market-competitive disciplines at par with any international University, the USA also endeavors to inculcate rich values and principles, in its students as this University is a student-centered institution and as such the students are its priority.

I am adamant that the University offers a range of varied programs linked with Higher Education Commission’s guidelines and policies and are adaptively responsive to the latest developments in industry standards, technologies and pedagogy to inspire young generation to learn, conduct research and ultimately be able to contribute to socio-economic development of the country. Professionally qualified teaching faculty, commitment to quality teaching, academic standards and state-of-the-art infrastructure including Labs, Library and classrooms fully equipped with the latest audio-visual tools serve to ensure that USA graduates will contribute to the future of Pakistan as inspired and motivated citizens.

The University of South Asia has the privilege to provide quality higher education in the field of Health Sciences, Engineering, Management Sciences, Art and Fashion Design, Social Sciences and Humanities on affordable fee structure. The course curriculum is devised based on the ever changing needs of industry so that students are absorbed in industry smoothly and shine as proud alumni of USA. To promote the talent and provide education to students, we offer abundant merit, need-based and other types of scholarships at the University of South Asia.

I know that for students to compete internationally and become a part of world top companies they need to be creative and innovative. We cultivate in our students right attitude with blend of extra-ordinary soft skills and hence make their personality impressive so that they become brand ambassadors of not only the University of South Asia but also the companies with which they get associated. Its immense pleasure for me to share that our alumni are serving on various key posts across the world.

Being an educationist having 32 years’ experience in public sector education industry, it is a matter of great pride and privilege to be part of this esteemed organization and I can confidently say that USA is a place where students can make their dreams true. I would also invite the attention of parents and assure that University of South Asia, Raiwind Road is the best choice for the future of their children, I, therefore, call students to be part of this revolution led by University of South Asia and become the stars of tomorrow.


Dr. Muhammad Akram Ch.

Pro-Vice Chancellor

Director Academics Message

As Director Academics, it is my great pleasure to introduce you to the University of South Asia (USA) which is located in the heart of the province of Punjab. Here, every day brings new and exciting learning experiences for our students as they gain new skills and create new things together. University of South Asia is one of the reputed, well-organized and fully dedicated academic organizations to provide quality education at affordable fee structure. With the creed, USA is committed to give students a dynamic and comprehensive education which will foster their dreams of becoming excellent future leaders in the national and global community.

We believe that every student is unique with his/her own unique talent. As an educator, it’s our responsibility to open their minds, nurture their talents and help them reach their peak of excellence. This academic year, promises to be another year of dramatic and exciting developments at USA IshAllah. We are delighted to incorporate several new market-competitive programs in diversified field of disciplines in the University of South Asia, Lahore. Our diversified study programs emphasize the development of a National and Global spirit, an ability to analyze and solve problems. Students at our University learn to become skilled and confident communicators. We strive to combine great academic and practical program elements of entrepreneurship, innovation keeping in view a close relationship with national as well as international academic and research institutions.

We truly believe we have created an academic year that enables you to customize your own path. Our environment is good and our teaching faculties have open door policies and are excited to advice and support students in the pursuit of their interests and are fully committed to producing an exceptional class experience. I would like to assure the students that we will equip you with the tools to work in an environment that crosses cultures and national boundaries through world-class research, award-winning teaching, and invaluable enrichment activities and career coaching.

I am very proud to share that our alumni are working in diverse industries such as banking, technology start-ups, consulting, logistics, global manufacturing and they are making an impact on organizations throughout the world. Their success attests to the on-going success of our programs offered at USA. I encourage you to consider joining our vibrant USA community and take a step further preparing yourself for tomorrow’s business challenges


Syed Shahid Hussain

Director Academics