Ahmed Marketing Practitioner Book reading has always been considered an intellectual and worthy habit, in all eras and in all communities. Since silent reading inception, its mediums has changed in every era. First, there were early readers, who were few in number and used to read the manuscripts kept at some holy place. Then there came public libraries, it was the time of American civil war when public libraries became a posh place to be and people who used to go to public libraries were considered highly intellectual. After the hippy movement, there came a time when the concept of reading book stores emerged. These book stores were selling the books, unlike libraries but were giving an experience of the library, by providing time and space to read the book then and there. This was one of its kind idea and business. These book stores were providing state of the art sitting and reading facilities and environment. People gradually started shifting towards these kinds of book stores. During the mid-’20s, online book reading surfaced and people found it to be very convenient. With that, there were a lot of websites who started selling books online like Amazon and the trend of libraries plus physical book stores started getting outdated. It was getting very hard for book stores to compete and even survive in front of online book stores. Libraries were public, so they didn’t need to strive for their survival. After online book reading and book buying, people started disappearing from libraries and book stores. People started reading books on their laptops and mobile phones. This was a sort of technological shift of this industry and revolution of it. Nowadays, people have books in their smartphones, not just books but the application which give them access to hundreds of books. Still, the true library readers prefer [...]
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So far Namrah Munir has created 35 blog entries.
University of South Asia has achieved its 3rd big step of Social Responsibility Initiative (SRI), this time with Kawish Welfare Trust. Honorable Vice-Chancellor and Dean FMS signed on behalf of USA and Mr. Ammar Tareen (Founder of Kawish Welfare Trust) on behalf of Kawish Welfare Trust.
A thought-provoking session held in University of South Asia, Tufail road campus on “Corruption and its negative effects on society”, conducted by Pakistan’s top accountability bureau that is, National Accountability Bureau (NAB) Lahore, to give practical and realistic examples on corruption along with question/answer session. Some highlights from the seminar...
University of South Asia believes in developing the ethical and moral values of their students. Today, Capt (R) Liaqat Ali Malik, Chief Traffic Officer (CTO), Lahore, had a great session at University of South Asia Tufail Road campus on "Traffic Awareness and Rules". He explains the importance of following traffic rules for the betterment of society and for our own safety.
An amazing session by Mr. Muhammad Munawar Farooq on “Goal Setting and Tips for Career Prioritizing” for all USA students across all departments. He gave some life-changing insights on how students should focus on their future endeavors. Here are some highlights of the seminar.
Social Responsibility Initiative (SRI) launched! As scheduled, Honorable Vice Chancellor and Dean of Management Sciences signed MOU’s with Mr. Shahid Lone (founder & Chairman) of Allah Walay Trust and with Mr. Khalid Mahmood from Taba Youth Force. It was a first milestone achieved for a long and progressive journey. USA always dedicated towards positivity and betterment of society.
Yesterday, Media Studies department have enjoyed the Annual dinner arranged by the University of South Asia. Some clicks from last night event ...
Dr. Yasmin Rashid, Provincial Minister of Punjab for Medical and Healthcare delivered an informative session on Women Health and the role of mothers in building a nation. she had also created awareness on how women should be treated within society by sharing her worthy life experiences. Honorable Vice Chancellor Mian Imran Masood, also attended the seminar and gave his insights on women empowerment. Few highlights from the seminar ...
An interactive session by Fariha Humayun, an industry specialist in Digital Marketing. She shared her experience and explain how digital marketing actually works.
An amazing week of Festivasia comes to an end with a tribute night to the late Nusrat Fateh Ali Khan by "Asif Ali Santoo Khan". Former cast of Sher-Dil, Mikaal Zulfiqar and Hassan Niazi also attended the event. Honorable Vice Chancellor has closed the event by cake cutting ceremony and by presenting appreciation medals and trophies to the team for their efforts in making this event successful. Here are a few captures of the event.