Azeem Amin Reader and Trainer in Digital and Entrepreneurial Marketing Disruption is the procedure whereby a little organization with a couple of assets effectively challenges a bigger setup officeholder business or imagines completely new markets. Once some time ago individuals used to get CDs, and DVDs for their amusement yet since the appearance of YouTube and other video sharing platforms, we don't utilize them these days as these assets are accessible to us only a tick away. In addition, social media, for example, Facebook, Twitter, and Instagram have changed the entire worldview of communication, organizations’ business and advertising trends. There's no denying that, as far back as social networks and social media cleared a path into our lives, everything is extraordinary. Starting with the manner in which we socialize, cooperate, and plan for gatherings or even how frequently we go out. We won't go into a discussion with respect to the moral parts of the manner in which Social Media is affecting our lives. Rather, we will concentrate on the various manners by which social media is changing the manner in which the education framework works. Social media: reshaping the paradigms Beginning from elementary school up until university graduation, social media has the job to engage guardians, students, parents, and teachers to utilize better approaches for sharing data and fabricate a network. Measurements demonstrate that 96% of the students that have active internet are utilizing their time somewhere around one social system. The considerably progressively exceptional is that, despite the fact that a portion of the students utilizes the social networks for engaging and different purposes, there are a lot of them which use it to advance in positive and helpful exercises. It's a matter of practicability, truly, on the grounds that it bodes well to utilize the online universe to share stories with your [...]
About aadilThis author has not yet filled in any details.
So far aadil has created 52 blog entries.
Muhammad Usman Joyia Reader and Trainer in Computer Sciences
Namrah Munir Digital Marketing Analyst We all are living in a society where most of the individuals are using technology according to their preferences. Plus, the tech industry is also improving itself with every passing day making it difficult for everyone to have all sought of skill set available in them. It demands enhancement and establishment in the education sector. So most of the education sectors are moving towards blended learning. Have you ever heard of the term blended learning? Despite all the new hype, scholars have introduced this concept back in the 1960s and formal terminology was given to this concept in the 1990s. It was considered to be the unique combination of skill-set back in the 1990s but now it's the need of the society. According to resources, it is considered to be one of the top ten trends emerges in knowledge delivery in 2003. So the question arises, what is blended learning? What are the benefits of blended learning? Why should students study blended learning courses? What is Blended Learning? Blended learning is a teaching technique or method that integrates digital marketing and technology with traditional teaching practices, giving students an edge over others and make their learning processes more flexible. We can also say that blended learning is a mixture of multiple delivery mediums that are designed to complement each other promote learning and application-learned behavior. Blended learning makes a permanent record of thinking, thus offers an opportunity for your reflection and improved results. It is also known as hybrid learning. Benefits of blended learning: Flexibility: It provides a flexible schedule to students that provides them with an opportunity to control over their learning pace. They don't have to worried about their geographical locations and their time. Diversification: Students have access to a large number of learning tools and teaching styles which [...]
Ahmed Marketing Practitioner “Less is more” Nowadays sales itself has evolved to such an extent that modern day sales person can hardly be relatable and recognizable by a decade ago sales person. Why is this so? There are hundreds of sales tools, some of them are hard skills and some of them are soft skills. Wearing a nice suit, shoes, tie and combed hair is a necessity of traditional sales practice but other than that, sales tools are becoming sharper and tech savvy. The basic reason behind this evolvement is that target people has evolved and gone to such platforms that are only technology based. So when your customer has shifted to a tech based platform then to whom will you sell on traditional platform? Answer to this is: Basically No-body! So now, in order to sell the products and reach out to the target markets, sales people had to and have to shift on digital platforms. They need to promote and sell their products with the help digital tools and techniques because when you will be selling on digital platform, you will need digital tools to sell digitally. The next question comes about the approach of using these digital tools. Digital selling tools can be explained very simply and one can say that you just have to do clicks and rest will be handled by the platform you are selling on, it could be Facebook, YouTube, google or any other digital platform, but that is not the real picture. Selling efficiently and effectively on digital platforms requires a logic, knowledge and technique. The best practice is to use traditional sales experience on digital platforms. The reason behind this is that, the people who are buying and are present on digital platforms are the same who once used to buy on traditional platforms, so basically [...]
Azeem Amin Reader and Trainer in Digital and Entrepreneurial Marketing Is it accurate to say that you might hope to emerge from your competition? It might seem like old news that to do as such viably in the present market implies utilizing digital marketing strategies. So, what does Digital media marketing really mean? What's more, for what reason is digital marketing so imperative for organizations? To separate it to the least complex terms, online marketing can be depicted as the content and procedure used to achieve consumers through their applications of PCs, cell phones, tablets and different sorts of digital media. Over the most recent multi decade or so the world has demonstrated a change in perspective from analog to digital. An ever increasing number of individuals are devouring a wide range of data online subsequently making digital marketing the most ideal approach to contact your focused on customers. We inquire as to why Digital Marketing is so vital. The significance of digital marketing works not just for advertisers, it gives something inventive to the customers as well. Give us a chance to see and comprehend the significance of digital marketing. How did it emerge? Technological advancements have opened the gateway to a plethora of new communication vehicles, and internet platforms provide companies with the opportunity to reach a whole new audience. No matter the size of your organization, there’s simply no excuse for not utilizing digital marketing tools to improve your company’s position in the marketplace. Why to use digital media marketing? The purpose of digital marketing for business lies in the option to select your process of marketing as per your budget and reach a wider spectators at a cheap cost. Even a decade back getting your product marketed especially for a small business was a tedious and strenuous task. Most of the [...]
Muhammad Usman Joyia Reader and Trainer in Computer Sciences Introduction “Design is not just what it looks like and feels like. The design is how it works." ~Steve Jobs The recent advancements in the technologies have made the internet available everywhere. People are more connected these days using social media and different community websites. Websites are playing a vital role in the digital age economy these days. There are a lot of e-commerce businesses which exist online such as Amazon, eBay, Alibaba Group etc. People spend a lot of money there buying different household items making these platforms to earn millions of billions of dollars annually. People discuss different experiences with each other online as well on different community websites. These platforms are naïve and easy to use. So there is a question, how do these platforms work in a way that everyone uses these web-based systems find it easy to use? The answer is, Design! Why Design Ergonomics are Crucial? The design is inevitable and exist everywhere. Doesn't matter, if you use a laptop or other gadget for your daily routine activities, or clothes you wear, or pen you use, the design is involved in everything. Because it controls human interaction with things. If the control is configured in a way that human interaction is simple, this interaction can be impactful and enjoyable. But if it's not, then it can add extra ambiguity and confusion to the user. For example, if you're a creative infographic professional and wants to show people your portfolio to increase your global reach, you can have a website which shows your creative skills. But if the design and layout of your website are not good, it can bore people or they can get confused about your skills leading you towards losing a potential client. A recent study shows that designed [...]
Saleha Javed Diploma Trainer Tale Teller of Artificial Intelligence! Chapter 1: Where it all started? “It is good to be certain, one has to be sufficiently vague” ~ Charles Sanders Peirce The innate art of wondering is what that has made humankind ponder over the hidden realities of the world and gradually evolve. Humans when started questioning the existence of each entity around them their thought process and power of perceiving got stronger and clearer. Hence led to endless amazing discoveries and scientific creations which uplifted the lifecycle from cave to condos. Although the evolution of human brain from questioning to conclusions took centuries, the core of thought process always revolved around just three aspects i.e. what? why? and how?. While looking for answers of their own intriguing thought process, humankind developed most powerful tool, Intelligence! A tool that made them stand tall, fly the skies, land on other planets, and make their mark even on galaxies far, far away. Chapter 2: An Idea When Incepted, Changed The Entire World..! Now that humans had created advanced era of technology and introduced the machine age their core of thought process grew another outer layer of What More? In 20th century their lust of wonderment got combined with desire of supremacy and they started working on theories and devices which can do tasks of humans and even better than them. Alan Turing paved the path of modern age computers and technology by introducing the concept of machines learning on their own. It was just an idea..! Idea that changed the entire world after its inception. Machines were designed to learn from the intelligence and experiences of humans, build their own intelligence, carry out tasks by that intelligence, and learn from their own experiences. As astonishing as the idea sounded, it was something more than it [...]
Digital Marketing Industry has developed significantly in the past 2 to 3 years. The data and facts speak for themselves, while other industries are growing at a rate of 10 percent growth, Digital Marketing has witnessed growth by 40 percent year-on-year. Markets all over the world have moved from the traditional practices of marketing to a digital version in recent years because of the evolution of new technology and changes in consumer habits and behaviors. We know what the next question arising in your mind is! What is the Scope of Digital Marketing? At the end of this blog we are sure you will get the answer to this question. The world is going digital and by the end of the year 2020, there will be more than 1 million jobs is Asia alone in this field. Progressive field where new developments take place every day. Hence you will have to keep on updating yourself with new knowledge and skills, giving you the chance to remain ahead of the curve. Digital economy is expected to be worth US$200 billion by 2025 in Asian Countries alone. Variety of career opportunities, with room for young people to grow. Greater control over marketing activities and ability to track effort. Let’s explore the different career options available in the field of digital marketing. Digital Marketing Director or Manager: Digital Marketing Director or professionals are responsible for driving the strategy and planning for paid search, affiliate, email, display and organic search to drive sales and engagement for both digital commerce and physical outlets (if they exist). They normally should have experience of 5+ years. They need to have in-depth knowledge about the whole field of digital marketing along with strong business acumen in order to head the whole of the digital marketing team. Passion for performance marketing and hitting KPI’s is a needed trait [...]
18th Meeting of Board of Governors was held in the Main Campus on Thursday, December 27, 2018. It was headed by Mr. Mahmood Sadiq who thanked and welcomed The Regional Director, Higher Education Commission and a Member from Higher Education Departments. Many Academic and Administrative decisions were taken in the meeting. The Vice Chancellor, Members Board of Directors, and the Registrar were also present in the meeting.