The Media Studies Program is devoted to the critical study of media culture. In a world where we interact daily with one screen after another on our cell phones, televisions, mobile devices as well as at the multiplex. Media Studies Program provides students with crucial knowledge pertaining to the range of ways media impacts society and culture.
Media Studies is a cooperative program that teaches the production, theory, history, and social context of the visual media including film, video, photography, and digital technologies. Our production courses are not oriented toward traditional narrative film or television; rather they stress “independent” narrative forms, video art, documentary, community-based media. The Media Studies component of the program utilizes theoretical and historical models which link different academic disciplines and eliminate boundaries separating media theory from media production.
The courses cover a variety of topics, and they reflect a commitment to social diversity and to intercultural and interdisciplinary understanding. They link film, video, photography, and digital technologies to such disciplines as art, anthropology, sociology, political studies and world literature.
Roadmap Bachelor of Mass Communication
Student must study 132 Credit Hour (42 courses and 1 Final Year Project). Some courses are compulsory to meet the requirement of your degree and are labelled as core course. Others are optional and are labelled as elective.
|COMPULSORY COURSES (THREE CREDIT HOURS)|
|English||Media Laws & Ethics|
|Pak Studies||Advertising Techniques|
|Islamic Studies||News Writing Techniques|
|Introduction to Mass Media||Media Seminar|
|Theories of Mass Communication||PR Management|
|Communication Skills||Broad Cast Journalism|
|Research Methodology||Introduction to Print Media|
|Fundamentals of Reporting||Mass Media & Society|
|Computer Applications in Mass Communication||Script Writing|
|National & International Affairs||International Relations|
|History of Journalism|
|Semester 1||Semester 2|
|Introduction to Mass Media||The Art of Learning|
|Fundamentals of Reporting||Introduction to Social Media|
|New Writing & Editing||History of Journalism|
|Communication Skills||Interviewing Techniques & Skills|
|Islamic Studies/Pak Studies||Introduction to Advertising|
|English||Introduction to Broad Cast Journalism|
|Semester 3||Semester 4|
|Computer Applications in Mass Communication||Theories of Mass Communication|
|Feature, Column & Editorial Writing||E-News Production|
|Investigative Reporting||Non Liner Editing|
|Community Journalism||Script Writing|
|Advertising Techniques||International News Agencies & Structures|
|Introduction to Print Media Technology||National & International Relation|
|Semester 5||Semester 6|
|Media Laws & Ethics||Electronic News Gathering|
|Research Methodology||PR Management|
|Stages of News Production||Drama, Documentary & Film Production|
|Mass Media & Society||Electronic Ad Production|
|Making of News Production||Media & Politics|
|Current Affairs Production||Psychological Warfare & Media|
|Semester 7||Semester 8|
|Emerging Trends in Media||Research Methodology|
|International Media||Contemporary Media|
|Social Development & Pakistani Media||Media Management & Marketing|
|Developmental Communication||Project (Credit Hours 6)|
|Channel Broad Casting|
- Eligibility Criteria:
- 45% marks or 2nd division in FA/F.Sc./ICS/I.Com./A level or equivalent.
- A semester is a sixteen weeks of continuous studies.
- As per HEC requirement, fifty minutes of class lecture or 100 minutes of supervised lab work done during sixteen weeks of a semester is called a credit hour.
- Grade Point Average (GPA) is a number that indicates a student’s average grade.
- Cumulative grade point average (CGPA) is the overall GPA earned by the student during the entire tenure of studies. Bachelors (Hons) students are required to obtain a CGPA of 2.0 to graduate.
- The total number of 40 to 42 courses with a total of 132 credit hours are required to complete a 4-year Bachelor degree program. Additionally, 6 to 12 credit hours of project work is required.
- Students have to repeat courses with lower GPA to reach a CGPA of 2.0.
- There are two exams conducted during each semester: mid-term and final-term.
- No supplementary tests are conducted. Students failing in a subject are required to repeat the entire course.
- Students found guilty of cheating are fined Rs. 10,000 and are required to repeat the course.
- Student can freeze their semesters by submitting an application to the Director of Student Affairs. A maximum of three semesters can be frozen.
- Students must report back within the given time failing which their admission will be cancelled.
- The fee to freeze a semester is Rs. 2,500.
- Fee deposited for a particular semester cannot be ‘carry-forward’ for another semester even if the student opts to use the freeze option.
|Admission Fee (One time Charges at the time of admission)||25000 (For all degree programs)|
|FACULTY OF HUMANITIES|
|BS Media Studies||60,000||480,000|
|Specialization in Media Studies|
|Electronics Media(Radio,TV and Film)||60,000||480,000|
|Print Media(Newspaper,Magazines and Books)||60,000||480,000|
|Advertising and Public Relations||60,000||480,000|
|Master of Media Studies||60,000||240,000|
1. Fee for the first semester is payable at the time of admission.
2. Fee for subsequent semesters is payable on first Saturday of December and May.
3. Separate per course fee is charged for Summer Semester that is payable at the time of enrolment.
4. Fee bills are distributed to students in classes and are also available at the accounts office. They can also be printed from the Student portal when the fee becomes due.
5. It is the responsibility of the student to submit the fees before the last date.
6. After due date fine will be charged for late payments
7. Students failing to clear the fee within two weeks past the due date will be denied entry into the campus.
8. Students will not to be allowed to sit in the exam if their dues are not clear
- Broadcast Journalist
- Commissioning Editor
- Editorial Assistant
- Film Editor
- Media Planner
- Newspaper Journalist
- Press Sub-Editor
- Print Production Planner
- Programme Researcher
- Radio Producer
- Television/Film Producer